Video Advertising – Google Partners Connect
Learn the latest on YouTube ads! Digital4Startups hosted Google Partners Connect, diving into targeting, ad placement, & YouTube ad products.
Video Advertising – Google Partners Connect Read More »
Google Adwords
D4S’s Founder Reva Minkoff to Speak at Pubcon Las Vegas 2017
Reva Minkoff joins Google’s Becky Bush at Pubcon to share insights on how digital marketing impacts small and medium businesses.
D4S’s Founder Reva Minkoff to Speak at Pubcon Las Vegas 2017 Read More »
Lesson #29: Don’t Only Run On Exact Match
Exact match keywords give tight control over who sees your ads, but relying on them alone limits reach and valuable search insights.
Lesson #29: Don’t Only Run On Exact Match Read More »
Lesson #28: Don’t Turn On Conversion Optimization Too Soon
Want smarter bidding? Hold off on eCPC/CPA until you have 15+ AdWords conversions so Google can optimize effectively.
Lesson #28: Don’t Turn On Conversion Optimization Too Soon Read More »
We’re Google Partner Certified!
Digital4Startups is officially a Google Partner! Gain smarter strategy and certified expertise—contact us for your Google ads needs.
We’re Google Partner Certified! Read More »
Update: New-ish Option Changes Google Match Types
Google’s match type update can widen or weaken targeting. Want cleaner, more precise queries? Contact Digital4Startups for help.
Update: New-ish Option Changes Google Match Types Read More »
Generic Keywords for SEO & AdWords
Avoid overbidding, underbidding, or choosing irrelevant generic keywords. Want smarter bidding that drives ROI? Contact Digital4Startups.
Generic Keywords for SEO & AdWords Read More »
Lesson #22: Remove All Duplicate Keywords From Search Campaigns!
Stop bidding against yourself. Cut duplicate keywords to improve performance and clarity. Contact us to optimize your setup.
Lesson #22: Remove All Duplicate Keywords From Search Campaigns! Read More »
Google Releases Mobile App Extensions
Google’s new mobile app extensions streamline app downloads. Maximize this feature—contact us to optimize your mobile ads.
Google Releases Mobile App Extensions Read More »
Lesson #15: Rotate Ads Evenly (Or Auto-Optimize Ad Rotation)
When running multiple ads in a Google Ads campaign, use ad rotation to test performance. Choose “Rotate evenly” for 30 days to gather statistically significant data, then pause weak ads and optimize based on what performs best.
Lesson #15: Rotate Ads Evenly (Or Auto-Optimize Ad Rotation) Read More »