digital marketing

PPC Mythbusting

In the world of Internet marketing, PPC advertising is shrouded in myth and mystery. PPC, or pay-per-click advertising, is a type of digital marketing where you pay a fee every time your ad is clicked.  With secret auctions and a long list of rules to follow, it can be daunting for people to start their …

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When Should You Implement SEO For Your New Website?

The Question: When to implement SEO for your new website? So your website’s about to launch. Congratulations! You’ve spent countless hours picking fonts, color schemes, and the perfect layout. But while deciding between Moon Dream and Daisy one question has been plaguing your thoughts: When do I need to implement Search Engine Optimization (SEO) for …

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