Google Reveals Its New Vision For Search at “Think Leads 2025”
This year’s “Think Leads” gave us an insight into where search itself is heading and how people’s searching habits and decision-making processes are changing.
google search
What are Local Service Ads? How to take advantage of Other ad opportunities on Google
Learn what local service ads are & best practices on how to use them from the marketing experts at Digital4Startups.
What Are Google’s AI overviews? Should You Be Concerned About Them?
What are AI Overviews? And how do they work? Learn about Google’s new search feature and if it’s here to stay in the D4S marketing blog
When Should You Implement SEO For Your New Website?
SEO works best when implemented before your website launches—plan your keywords while designing your landing pages for maximum impact.
Breaking Down The Google Match Type Changes
Google made an update to their keyword match types. The Digital4Startups team put together information related to the recent changes
Lesson #29: Don’t Only Run On Exact Match
What are exact match keywords? According to Google Support, exact match is a keyword match type that allows you to show your ads on searches that have the same meaning or same intent as your keyword. Exact match offers the most control over who sees your ad, but it reaches fewer searches compared to phrase …