Generic Keywords for SEO & AdWords
Avoid overbidding, underbidding, or choosing irrelevant generic keywords. Want smarter bidding that drives ROI? Contact Digital4Startups.
Avoid overbidding, underbidding, or choosing irrelevant generic keywords. Want smarter bidding that drives ROI? Contact Digital4Startups.
Never mix keyword types. Separate brand, generic, and competitive terms to protect performance and control costs.
In addition to match types, keywords can be grouped into four main categories. Understanding these keyword types helps you organize campaigns, target more effectively, and build a stronger overall strategy.