Master Marketing Blog

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D4S Named a 2022 Google Premier Partner

Company News, Uncategorized

Digital marketing agency Digital4Startups Inc. has achieved 2022 Premier Partner status in the Google Partners program. Read More

Breaking Down The Google Match Type Changes

Background

Google made an update to their keyword match types. The Digital4Startups team put together information related to the recent changes Read More

iOS 14 & Facebook Ads Updates: Here’s What You Should Know

Background

With the new Apple iOS updates approaching, learn about some of the updates to expect with Facebook advertising and how to prepare for them. Read More

Video Advertising – Google Partners Connect

Background, Uncategorized

Learn the latest on YouTube ads! Digital4Startups hosted Google Partners Connect, diving into targeting, ad placement, & YouTube ad products. Read More
Pubcon Vegas 2017 Banner

D4S’s Founder Reva Minkoff to Speak at Pubcon Las Vegas 2017

Company News, Events

Pubcon Las Vegas is a super conference held on November 6 – 9, 2017. Digital4Startup’s Founder and President Reva Minkoff will speak, alongside Google’s Becky Bush, about the impact that digital marketing can have on … Read More
conversion rate optimization for digital marketers

Conversion Rate Optimization for Digital Marketers

Campaign Structure

CVR, an abbreviation of Conversion Rate Optimization, refers to the digital marketing technique of optimizing landing pages and entire websites to improve return on investment (ROI). There are a number of different techniques to improve a … Read More

How To Market A Product on Amazon

Amazon Marketing, Networks

How do you Market A Product on Amazon? So, you want to know how to market your product on Amazon? Making your product listing shine on Amazon is often simply a matter of taking time and … Read More
keyword match types description from Google

Lesson #29: Don’t Only Run On Exact Match

Campaign Structure

What are exact match keywords? According to Google Support, exact match is a keyword match type that allows you to show your ads on searches that have the same meaning or same intent as … Read More

Lesson #28: Don’t Turn On Conversion Optimization Too Soon

Campaign Structure

When setting up an AdWords campaign, it is very tempting to check the box to optimize based on conversion data immediately. While you usually can’t choose CPA bidding when you start, you can check the … Read More
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