Master Marketing Blog

Smart bidding: Friend or foe?

Background, Google Adwords, Google Search Ads, Terminology

What is smart bidding? Smart bidding seems like an obvious strategy to implement based on the name, but what is it? Smart bidding is a bidding strategy that utilizes AI to factor in historical data and … Read More

PPC Mythbusting

Background, Terminology

In the world of Internet marketing, PPC advertising is shrouded in myth and mystery. PPC, or pay-per-click advertising, is a type of digital marketing where you pay a fee every time your ad is clicked.  With … Read More

When Should You Implement SEO For Your New Website?

Terminology

The Question: When to implement SEO for your new website? So your website’s about to launch. Congratulations! You’ve spent countless hours picking fonts, color schemes, and the perfect layout. But while deciding between Moon Dream … Read More

Digital4Startups Named to Inc.’s Second Annual Power Partner Awards

Company News

Digital4Startups is proud to announce that we’ve been named a 2023 Inc. Power Partner honoree in the Advertising & Marketing – General and Advertising & Marketing – Digital Strategy categories. Over the course of 12 … Read More

D4S Named a 2022 Google Premier Partner

Company News, Uncategorized

Digital4Startups Named a 2022 Google Premier Partner We are pleased to announce that Digital4Startups has been recognized as a 2022 Premier Partner by Google, a designation given to the top 3% of Google ad partners in … Read More

Breaking Down The Google Match Type Changes

Background

You may have heard that Google is planning to make an update to their keyword match types. The Digital4Startups team has put together some information related to the recent changes Google is making, and what type of … Read More

iOS 14 & Facebook Ads Updates: Here’s What You Should Know

Background

Apple’s New Update + Facebook’s Changes A few months ago, Apple announced new policy updates regarding how iOS14+ users will be tracked by third-party platforms. Apple will soon limit the third-party collection of user information that’s important … Read More

Video Advertising – Google Partners Connect

Background, Uncategorized

All You Need To Know About Setting Up YouTube Ads Recently, the Digital4Startups team hosted another exciting Google Partners Connect Livestream event! We walked alongside our attendees as they learned the ins- and -outs of targeting … Read More

D4S’s Founder Reva Minkoff to Speak at Pubcon Las Vegas 2017

Company News

Pubcon Las Vegas is a super conference held on November 6 – 9, 2017. Digital4Startup’s Founder and President Reva Minkoff will speak, alongside Google’s Becky Bush, about the impact that digital marketing can have on … Read More