Pubcon Las Vegas is a super conference held on November 6 – 9, 2017. Digital4Startup’s Founder and President Reva Minkoff will speak, alongside Google’s Becky Bush, about the impact that digital marketing can have on small- and medium-sized businesses.
Reva’s extensive experience working with over 100 businesses across nearly every imaginable vertical has given her insight into the major trends and obstacles that SMB’s face when advertising on Google Networks. She is an expert on search engine marketing and using the Google Display network to drive brand awareness. Reva was named The Founder Institute’s Female Founder Fellow, was nominated for three further Founder Institute awards, and was named to the JUF 36 under 36 list as well as Chicago Scholars 35 Under 35 Making An Impact list. She teaches Digital Marketing at Loyola University Chicago’s Quinlan School of Business, The Startup Institute and Tribeca Flashpoint Academy’s Digital Professional Institute.
As an Agency Development Manager at Google, Becky Bush specializes in helping agencies develop the product-knowledge necessary to sell Google advertising inventory to small- and medium-sized businesses. Previously, Becky handled nationwide accounts at AOL.
Pubcon is the premier digital marketing, social media and conversion-rate optimization conference. The inaugural session was held in London in 2000, with the initial focus on search engine optimization. Pubcon was founded by Brett Tabke, who had been active running and managing websites as a webmaster since 1984.
While initially the ‘Pub’ part of the moniker referred to the informal, ‘pub’ setting of the conference, in recent years Pubcon has expanded and now primarily refers to the large site of web publishers who meet and converse at the conference. Past speakers have included Moz’s Rand Fishkin and Google’s Matt Cutts.
Given its history as a forum for search engine optimization experts, we are particularly proud that Reva and Becky were invited to speak at Pubcon Las Vegas 2017.