Update: New-ish Option Changes Google Match Types
Google’s match type update can widen or weaken targeting. Want cleaner, more precise queries? Contact Digital4Startups for help.
Google’s match type update can widen or weaken targeting. Want cleaner, more precise queries? Contact Digital4Startups for help.
Use Google Ads device targeting to focus your budget where users convert. Exclude devices that don’t drive results — like mobile if your site isn’t mobile-friendly — and prioritize where your audience takes action.